Creating Value Along an Unpredictable Path

Colin Wright in his book Considerations shares a bit of excellent advice for those of us who are not 100% clear on our goals.  He states,

“Focusing on producing value in everything you do serves as consistency when all other options in the entire world are open to you. You can head in any direction, and pursue any future you want, and though you may pivot many times between ‘here’ and ‘there’, maintaining a focus on value will ensure that no wrong turn is wasted time, and no goal is so nebulous that it’s completely untethered.”

This quote really speaks to me because it highlights our unclear paths, gears us toward success with the understanding that we may not have immediate success, and helps us change our mindset by producing value for ourselves and the world.

Often times I find myself frustrated because I am not sure exactly what path I want to take in life. Sometimes it seems as though I do not have a clear direction and goal in my career, and it is hard for me to envision success or a landing point for success.  What Wright’s quote shows is that we do not have to have a tangible goal if we are 100% focused on our own growth and providing value to the world. If we focus on value then our efforts will be meaningful and we will develop new connections, learn more about ourselves, and begin to see opportunities for us to develop our own spot in the universe.

The quote also shows that success does not have to be immediate for us. It has often been written and repeated that millennials are too entitled and that my generation does not expect to work for their goals, but rather that they expect to be handed a trophy and applauded without putting in years of effort and work. Wright’s quote is a bit of advice that can help combat the pressures and thoughts  that millennials harbor to create attitudes of entitlement and expectations of quick success. Wright shows that we do not have to be successful immediately and he explains that our successes will truly only arise once we have created a habit of focusing on providing value to others. This value production will lead to real, tangible growth for the individuals, and it will prepare us for opportunities to become truly successful. It will not be overnight, but overtime all of our small victories and all of the value we send into the world will build up to create a platform of success for us.

The Expectations of Others

In his book Considerations Colin Wright addresses a topic that was very important for me to work through as I got through college. About halfway through my college career I began to really examine what I wanted to achieve from college and what I expected my life to be like. I faced quite a bit of anxiety and fear related to the questions of what I would achieve and what I needed to obtain in my life for me to consider myself successful.  Eventually I developed enough self-awareness to reflect on the things I assumed I would always have in my life and the things that I thought defined success. Through self-awareness  was able to recognize that many of the expectations I had for my life came from other people, particularly my parents, uncles, and shows like Top Gear. I knew that I had to live my life by moving toward things that I actually desired and considered successful, even if I felt as though it would not live up to the standards I had set in my head without consideration.  What I learned on my own is beautifully summed up by Colin Wright in just a sentence, “It’s not your responsibility to want the life that others want for you, and it’s not your responsibility to take on the responsibilities that don’t sync with how you want to live.”

 

What I eventually learned was that I could not let the expectations for my life that others had for me dictate how I lived. I would never be happy if I tried to always live my life in a way that was impressive to others. I would always be competing against my peers, family members, and society if  was trying to please someone else and live a life that they determined to be successful.  By deciding that I would not be tethered to their expectations, I no longer felt a responsibility to obtain a certain level of wealth or drive certain vehicles which would display that level of wealth and success wherever I went.

 

It is a difficult process to begin to understand that it is not our responsibility to live our lives in a way that makes others happy with us, or to achieve a certain expected level of success. It is our responsibility to focus on growth and being the best version of ourselves possible, as long as that version of ourselves truly aligns with our inner self. We must develop a sense of self awareness to understand what is and what is not in alignment with who we are at our core, so that we can live a life that is responsible to ourselves and not others.

Life on Our Own Terms

Author Colin Wright discusses competition and the ways in which we compare ourselves to others in his book Considerations. Throughout his book, he focuses extensively on shifting our perspective and awareness inwards to better understand ourselves, and when it comes to goal setting, he advocates that we do this to ensure our goals are aligning with our inner self. If we don’t turn our reflection inward, we are not leading our life on our own terms and Wright writes, “do you want to measure yourself by the standards of others? Do you want to live your life by a metric determined by those you’re competing against?”

 

The quote above speaks to the ways we compare ourselves to those around us, and how limiting that can be. When we determine whether or not we are successful based on our performance relative to those around us we end up driving in a direction that does not lead us to true growth or the types of growth which would serve us best.  We end up pushing towards some end because it is what others in our group have determined to be desirable. That end may be positive and where we want to go, or it may fall in an area that is not aligned with what truly motivates us.  If we are working towards our goals simply to be more impressive than others or because we want to fit in with those around us, we will not be happy with the results we achieve.

 

Furthermore, when we are driving and competing with those around us we fail to see the larger picture.  Wright continues his explanation in Considerations by using the analogy of a footrace.  If you run a race and win, then you are now regarded as the fastest of that group who happened to be running on that day in that race.  You may achieve a goal in winning a race, but you may also be a big fish in a small pond, and relative to other runners in  the community you may  not be performing at a high level. Competing and winning in small groups may boost the ego, but it can also be a false feeling of success.

 

What Wright is establishing in his quote and his running analogy is the idea that success is not determined by the groups we are associated with and our performance in those groups. Driving towards success as defined by others does not help us reach places where we will find happiness and comfort. The way we reach a real level of success is by focusing on growth and learning how we can move ourselves forward in a positive direction that aligns with the inner motivations which we understand through deep self-reflection.

The End Goals of our Goals

Colin Wright focuses on self awareness throughout his book Considerations and he turns that inward focus toward our goals and desires for life.  Specifically he writes about bucket list items and goals we aspire to reach.  What Wright explains is that we often set up goals with the hopes of impressing other people. Our goals are chosen not because we actually want to achieve them or because we desire the things that come with reaching that goal, but instead we choose our goals based on how impressive they sound or how they will make us look relative to our peers. When comparing actual goals to bucket list items Wright states, “…rather than cataloging goals we actually have aspirations to achieve, we list things that are very impressive and intense-sounding for the sake of being associated with those types of activities.” What Wright is establishing is the idea that we are not focusing on ourselves in goal setting, but what others want or expect from us.

 

Wright continues to explain the difference between choosing goals that are for yourself rather than for others and ends this chapter in his book with the following, “in short, make sure your goals are for you, not for others’ perception of your. This applies to all goals, not just those on some sort of bucket list.”

 

I want to share this quote, or perhaps the entire section of Wright’s book, with every high school and college student in the country. So often it is easy to have expectations in your mind about what success is, but that vision of success does not always align with who you truly are, and what you truly desire.  Pushing towards success by achieving what others have decided is a worthy definition of success, as opposed to understanding and creating your own definition of success, can lead you down paths that are not enjoyable and do not lead to happiness.

 

For me, a major challenge throughout college was developing the self awareness to understand what visions of success I had and where those visions came from.  Growing up watching Top Gear had build success in my mind as a fancy sports car, and growing up in a nice house gave me certain expectations for how success translated into a home.  Evaluating myself and what my definition of success was allowed me to understand what was important in life and what was not. Once I decided that I did not need to achieve a certain monetary level of success, drive sports cars, or live in a giant house, much of the stress I felt melted away.  It is difficult to look inward and understand what sets the foundation for the goals we have, and it is even more difficult to begin to develop those goals on our own without feeling the pressure of what society and family expect from us.

High Performers

Throughout his book Considerations, author Colin Wright provides his audience with little pieces of advice from his observations about the world. His chapters are all short essays about a given subject ranging from branding, to personal development, to habits, and self awareness. What I really enjoy about each essay is that the insights and advice offered is not limited to just the topic being written about. His thesis and his interesting points can often be taken and applied to multiple areas of life.

 

In a short essay titled “Default to Action” Wright writes about how easy it is for us to hear about something interesting and plan to return to that interesting idea, but get distracted and never remember to look into it. He writes that our default when our interest is peaked should be to immediately act upon our interest and (in most cases) to dive deeper, finding more information. By acting in this way we avoid distracting cat videos and push ourselves to investigate and learn.

 

Towards the end of his essay is a brief section that I find to be an incredible idea for one to apply to life, relationships, and ones career, “One distinction between high-performers and those who tend to lurk around the middle or sub-average is that the former are willing to expend energy to pursue that which they’re not told to pursue…”

 

Recently at work I have been working to bring in more self awareness to my actions and habits with the hope of becoming better at what I do. Part of my goals is to stand out to have more opportunities in the future, and part of my goal is to simply do the best work possible.  When I look back at my performance and daily routine, I see areas where my lack of a default to action has left me in the middle or average range as an employee.

 

A way that I have found to motivate myself in changing behavior is to examine the identity that I want to have. If I see myself as a high performer and want to be a standout, it is helpful to imagine that identity and consider my decisions and actions as they apply to the identity I want. If I want to be a high-performer my identity should contain the default to action personality explained by Wright. Eliminating distractions can often be outside of my control, but acting immediately rather than procrastinating is within my control and can push me towards the identity I want. With the goal being to achieve a specific identity I am not driving towards a promotion or good evaluation, but instead I am working on character and habits, knowing that the benefits and rewards will follow.

 

Wright’s book is a philosophy book, but like the quote above, many of the examples and pieces of advice offered can be used and applied throughout life. This quote also fits in with relationships, organization and stress management, and academic pursuits. By reading Wright’s book with an open mind, the opportunities to connect new dots abound.

Crossing Finish Lines

A difficult challenge on my journey has been shifting ideas, focuses, and goals.  I begin working towards something or I get an idea in my head, but I seem to often times end up moving in a different direction several months later. While maintaining a vision and having the grit to see it through is important, Colin Wright in his book Considerations addresses my concern in a direct way.

 

“Live your life and allow your goals and priorities to grow as you grow.  Otherwise you may find yourself spending all your time running toward a finish line you have no interest in crossing, for no better reason than you told yourself you would cross it.”

 

When I look at the ideas and goals I am working towards and ask myself why I am pursuing these goals, I can better understand the motivation and reason for my efforts. If there does not seem to be a meaningful benefit in achieving that goal, then I can move on and allow that goal to shift with me or fall by the wayside.  Wright’s quote from above shows that reevaluating our goals is a natural progress of life, and he explains that cultivating self-awareness  will help you see which goals can be shifted and which ones should be maintained.

 

I have often been afraid of reaching a point where I was not happy with what I achieved, what my daily regimen was like, or finding out that the goal I worked for was not as sweet as I had imagined. What Wright’s quote says to me is that pursuing growth is the most important thing we can do in our life. Fearing that we will end up in a place we dislike should not stop us from looking for the right path. We can begin down a path and decide that it is not right for us, but if we change direction we must look for a path that offers growth that is more aligned with who we are.

Reaching Out to Others

In his book Considerations, Colin Wright discusses the importance of opening up to others when pursuing your ideas, goals, and aspirations.  He argues that it is more important to share your thoughts and plans with others (especially ideas for new creative ventures) rather than locking them in. In the book he writes about adopting a mindset of abundance, and looking at ideas as just one of many potential opportunities in a life time.  This helps us see that we can put our idea out into the world without fear of failure because future opportunities will follow.

 

Wright writes, “This concept of abundance doesn’t just apply to ideas. With any kind of creative work, if you hold back and hoard your projects, not only will you be denying others a glimpse of what you have to offer, you’ll be denying yourself the potentially direction-changing feedback they might provide.” In this quote Wright hits on the importance of sharing our creative ideas to add more value to the world and put ourselves in places where we can be fulfilled by our work. His quote also shows ways in which others can assist with our creative work by engaging and shaping the direction we take to reach our goals.

 

When you are afraid to approach others about your idea because you fear that they will steal what you have already worked on you build a negative mental image of the world.  Afraid that others will hurt instead of help you, your idea becomes limited and boxed in due to selfish constraints. When your creative venture focuses on adding more value to the world, then you are open to others stepping in and providing advice and assistance.  The success of the idea becomes more important than your own success, and you focus on improving something for others as opposed to improving your bank account. Those who are in positions to help you will recognize this positive tilt on your part, and be more willing to help you provide value to the world. When you view others in a negative light and hide your ideas from them out of fear, your selfishness will be noticed, and your idea will not have the same support or traction.

Successful Growth

In the book Act Accordingly author Colin Wright dives into ideas surrounding confidence and surfaces with a unique definition of success.  His views on success leave materialistic desires behind, and escape the common trap of comparing ourselves to others.  The author writes:

     “Wining is a word that has a slightly different meaning for truly confident people.  Rather than it being a declaration of their superiority over others, it’s an acknowledgement that they’ve worked hard and improved upon a skill they’ve been cultivating.  It means they’re better at something than they used to be, and the only comparison drawn is between their present self and how they were before victory.
     In this way every race is against oneself.  Every exam, challenge faced, and successful sale is an indication of personal growth, not one’s place in society.”

My first thought when I came across this section from Wright is that confident people have a different way of defining success by looking at success as personal growth.  What is fantastic about this definition is that it puts success in our own hands, and makes success something that everyone can achieve.  We do not have to decide to the best in the world at any one thing, but if we focus on continually growing, learning, and improving in everything we do, we will have success.

The entire idea of success being our own personal growth is an idea that I find incredibly calming and reassuring.  Wright’s philosophy on success takes the pressure off of monetary gains and external comparisons to those around us and instead turns success into a more personal desire.  When we compare ourselves to others we become envious and frustrated by what others have or do.  It is difficult to see the differences in our backgrounds, and how those differences lead us to unique outcomes.  Some people may be in positions where they can practice more on certain skills to achieve our goals faster than us. Some people will have more money and be able to obtain more material items than we can, but neither of these examples truly shows another person to be more successful and more valuable than us.  We can only focus on our own goals and our own growth, and as long as we improve on something daily, we will be successful.  This requires a great deal of self awareness to be able to examine the time we have, how we spend that time, and just what it is that we want to grow toward.  Knowing where we are placing our time and effort will help us shape how we grow, and where our successes will be.

Purpose

Colin Wright in his book Act Accordingly wrote a passage about the meaning of life and our purpose. What I liked about his approach to the question is that he brings purpose down to an almost day to day level to examine the goals we set and drive toward.  “There’s much ado about the ‘meaning of life’ which is silly, because that purpose — the pursuit of which is your meaning — changes day by day, hour by hour, minute by minute.” Wright continues on to acknowledge the biological meaning of life to pass our genes on to subsequent generations, but he stays focused on the goals we maintain for ourselves, and what we do each day that brings us closer to those goals.

 

In a very real sense our spirituality can be nicely defined by Wright’s ideas.  Many religions have goals associated with the end of life, and include steps for reaching those goals. The goals become a purpose for people to constantly move forward in a positive light, and can be a permanent fixture as life changes course.

 

Wright acknowledges is that our biological purpose for living does not seem to be strong enough to settle the intellectual question of what the meaning of life is, and that is why he focuses on identifying what is consequential to you at an individual level and worth pursing.  Building our self awareness can help us understand what it is that is important for us, and by maintaining that inner understanding we can focus on a destination and  purpose that guide us.  I would recommend that once we set out on this journey we read as much as possible to understand the best path to take toward our journey, but also so that we become more considerate and understand the value and importance of the goals of others.

Reevaluating the Track

In his book Act Accordingly Colin Wright dives into the ideas of self awareness and alignment and how we need to have both to ensure that we are moving in the right direction.  Wright explains that it is necessary to be aware of what we are working towards and allow our path to change as we grow, learn more about ourselves, and discover new perspectives. In regards to reaching the place we want to go, he explains that our path should not be a straight shot but that it should have bends and turns as we begin to understand ourselves and the world in new ways. The author writes, “It may be that the shortest distance between you and your ideal lifestyle is halfway down one path, a third of the way down another, a tenth of the way down another, and so forth.”

 

For Wright, all of these changes in paths mean working towards more flexibility and greater alignment with your true motivations and goals.  If you are not self aware and lose focus of your interactions and life surrounding your big goals, then the paths that you chose will not be in alignment with what is best for you, and you may not be happy with the paths you start down.  Wright advocates that we avoid paths that “fall into habit prisons”. This means we should look to maximize agency and flexibility in our lives, which includes our mental perspectives as well as our available time.

 

What I really like about Wright’s quote is that it shows how non-linear our trajectories can be when we set out to reach a point in life that we desire.  We do not have to know immediately upon exiting college or school what we wish to do, but if we focus and apply ourselves in a direction that is aligned with our true self, then we will have new opportunities to take paths that better align with who we are.  I am often stressed that the path I am on won’t deliver the end goals for my life that I would like to see, but after reading Wright’s quote I know that is ok. My path may just be leading me towards a new intersection where I can find another path that will be more direct and aligned with the vision of success that I have for myself.  However, as I move down new paths it is important that I understand what I am aiming at. I have spent a lot of time thinking about and redefining success in my mind.  The vision that I have of success is now much more in line with who I am than my previous ideas of large houses and fancy sports cars.  Understanding my end goal helps me evaluate paths along my constantly evolving journey.