In The Book of Why Judea Pearl writes, “our brains are not wired to do probability problems, but they are wired to do causal problems. And this causal wiring produces systematic probabilistic mistakes, like optical illusions.” This can create problems for us when no causal link exists and when data correlate without any causal connections between outcomes. According to Pearl, our causal thinking, “neglects to account for the process by which observations are selected.” We don’t always realize that we are taking a sample, that our sample could be biased, and that structural factors independent of the phenomenon we are trying to observe could greatly impact the observations we actually make.
Pearl continues, “We live our lives as if the common cause principle were true. Whenever we see patterns, we look for a causal explanation. In fact, we hunger for an explanation, in terms of stable mechanisms that lie outside the data.” When we see a correlation our brains instantly start looking for a causal mechanism that can explain the correlation and the data we see. We don’t often look at the data itself to ask if there was some type of process in the data collection that lead to the outcomes we observed. Instead, we assume the data is correct and that the data reflects an outside, real-world phenomenon. This is the cause of many causal illusions that Pearl describes in the book. Our minds are wired for causal thinking, and we will invent causality when we see patterns, even if there truly isn’t a causal structure linking the patterns we see.
It is in this spirit that we attribute negative personality traits to people who cut us off on the freeway. We assume they don’t like us, that they are terrible people, or that they are rushing to the hospital with a sick child so that our being cut off has a satisfying causal explanation. When a particular type of car stands out and we start seeing that car everywhere, we misattribute our increased attention to the type of car and assume that there really are more of those cars on the road now. We assume that people find them more reliable or more appealing and that people purposely bought those cars as a causal mechanism to explain why we now see them everywhere. In both of these cases we are creating causal pathways in our mind that in reality are little more than causal illusions, but we want to find a cause to everything and we don’t always realize that we are doing so. It is important that we be aware of these causal illusions when making important decisions, that we think about how the data came to mind, and whether there is a possibility of a causal illusion or cognitive error at play.