Groups & Individuals

In American politics we often complain about the polarization of ideas amongst politicians and their lack of ability to accomplish anything.  Richard Wiseman in his book 59 Seconds examines the behavior of individuals relative to the behavior of groups, and what he presents is an explanation for our government’s fractured state.  In regards to decision making Wiseman writes, “being in a group exaggerates people’s opinions, causing them to make more a extreme decision than they would on their own.”  He explains an experiment by James Stoner in which an individual was asked to consult a mildly successful author about whether or not they should stop writing cheap thrillers and take a risk by writing a larger novel that is outside of the typical genre in which she publishes. Individuals were less likely to recommend that she strive towards the risky novel than groups were.
Wiseman’s conclusion is that the groups we belong to push us further in whatever direction we already lean. In the example from Wiseman’s book, if we tend to be slightly more risky, then in a group we become much more risky.  This explanation of our behavior translates nicely to our political system. I studied political science in college and I remember discussing the impact of party leadership on Congress. What studies had shown is that the longer a politician serves in Congress and the more they become part of party leadership, the less likely they are to vote along the lines of what their constituents actually want.  Part of the explanation for this behavior could be related to Wiseman’s findings of group behavior pushing an individual to more extreme ideas.  The more control party leaders have over the other members of congress, the more they are likely to shape their decisions, and the longer an individual is in Congress, the more likely their decisions will become polarized. I think that Wiseman’s understanding of group decisions versus individual decisions does an excellent job breaking down part of our government’s breakdown.
On a personal scale I think it is important to be aware of the impact that groups will have on us.  Building our ideas in a group, as opposed to individual study and idea formation, may mean that we adopt more extreme ideas on a given topic.  In addition, when trying to brainstorm ideas, Stoner’s research shows us that groups will push us towards decisions and ideas that are more extreme than those we would find on our own.  I think this also translates into the ways we act and think about everyday topics.  Groups may be much more likely to push us towards having more extreme opinions about other people, act in more polarized ways toward others, and make us think in a different way about social issues and occurrences.  If you are building your self awareness, recognizing the impact of groups on your thoughts and opinions is crucial.

Journaling to Improve Your Relationship

Richard Wiseman in his book 59 Seconds: Think a Little Change a Lot explores the importance of journaling to reach your goals, increase happiness, and boost the longevity of your relationships. What Wiseman found and explains to the reader is that it takes just a few minutes of writing to drastically change your thoughts. I would not call Wiseman’s findings mental “hacks”, but rather simple tools that help boost self awareness and shift your mental focus. Our culture has become obsessed with finding “hacks” to simplify life and produce desired changes without much effort.  To me the idea of mental hacks misses the point.  The real idea is to become more self aware, so that you can consciously decide to change your attitude and behavior as opposed to adopting some hack to force you to change and achieve some quick goal.  While Wiseman’s journaling suggestions are short a and quick, they cannot be described as hacks because they require a level of mental focus to be useful.

 

Wiseman outlines this simple three day journaling activity to help improve your relationship:

 

“Day 1:
     Spend ten minutes writing about your deepest feelings about your current romantic relationship.  Feel free to explore your emotions and thoughts.

Day 2:

     Think about someone that you know who is in a relationship that is in some way inferior to your own.  Write three important reasons why your relationship is better than theirs.

Day 3:

Write one important positive quality that your partner has, and explain why this quality means so much to you.
Now write something that you consider to be a fault with your partner and then list one way in which this fault could be considered redeeming or endearing.”

 

What really surprises me is that Wiseman openly encourages us to compare our relationship to others.  I grew up playing basketball and learning about John Wooden, and one of Wooden’s key philosophies was that you can never compare yourself to another person.  According to Wooden’s philosophy, comparing your relationship to another persons relationship is useless since your background will differ, and since you can not control the actions or fortunes of the others.  Wiseman however is asking us to compare and specifically think of a relationship that we deem to be negative.  The purpose of this reflection is to have us think about ways in which the other relationship is not going well, and then identify why ours is going well.  What we could see is something that we want to avoid in our relationship, or we may see that our relationship is also filled with the same negative qualities. While Wooden may still be correct, the exercise of day two does help build self awareness.

 

The most powerful day in my opinion is day three of Wiseman’s relationship journaling.  I believe that many people in relationships work hard to avoid thinking of the characteristics they do not like in their partner.  There is definitely an idea in our culture that things are ok if your ignore the bad and only focus on the positive.  In relationships I believe this idea may be even stronger.  It can be scary to think about the qualities we do not like in our partner, but when we think about how those qualities build up to the entire person, and why they align with the person we love, it can boost our feelings for them and reduce the importance of that negative quality.  Wiseman helps us to see past the single negative quality by placing it in a more positive light.

 

Ultimately Wiseman’s ideas for increasing the longevity of our relationships through journaling helps us gain more awareness in our relationship and focus our thoughts and energy towards the love we feel for the other person. He encourages us to venture into scary places thinking about the negative quality of our relationship and the relationships of others.  By doing so we can see how to better our relationships and what pitfalls we wish to avoid.

Peace and Creativity

In his book 59 Seconds psychologist Richard Wiseman evaluated research on how to maximize our time to bring about the desired results that we want in our lives.  He examined everything from creativity, to success, and happiness.  When researching creativity Wiseman found that our environment and emotional feelings toward our environment played a large role in our creativity.  Wiseman writes, “When people feel worried, they become very focused, concentrate on the task at hand, become risk-averse, rely on well-established habits and routines, and see the world through less-creative eyes.  In contrast when people feel at ease in a situation, they’re more likely to explore new and unusual ways of thinking and behaving, see the bigger picture, take risks, and think and act more creatively.”

 

I think this is a powerful section from Wiseman and one that I wish I could share with every business leader. Encouraging employees to be more creative and push for new ideas can help a company grow and succeed, but many employers don’t give their employees a chance to be creative, and they expect them to be in simple boxes where their routine is set and their actions are limited.  Focusing on your employees environment and attitude can help an employer create a place where employees are more at ease and able to think more creatively to build better habits and produce better results. I am currently reading Return on Character by Fred Kiel, and the thesis of his work is that leaders and CEO’s who focus on building an organization focused around integrity, honesty, and forgiveness provide greater returns for their companies, employees, and stakeholders.  When we consider Wiseman’s quote about people becoming more creative in relaxed environments, we can see how Kiel’s CEO’s who create those environments become more successful.  By maintaining a strong moral character a CEO can create a space where employees feel welcomed to perform their best and are not restricted in their actions and approaches to greatness.

 

However, I am afraid that sharing this quote with every business leader could backfire.  Those employers who do not see their employees as being in creative positions may read that quote and think that they can put their employees under pressure to have them focus better on the single task at hand as opposed to being distracted by the people and environment around them.  The quote could be read to suggest that developing well established habits and putting employees into risk-averse mindsets may be useful for employees who work specific and routine jobs.  This idea falls flat when you think about wanting to be a company that excels, with employees that excel at every position, especially if that employee performs any sort of customer service function.  Encouraging the creativity of employees by helping them fee comfortable and relaxed at work will lead to better results when employees are free to be creative and break away from ordinary habits.  When they are worried they will not risk trying something new in their daily routine and will never develop a habit that could drastically improve the quality of the work they produce.

 

In the end, I think we need to try and understand creativity as being something that we all have access to.  Wiseman’s quote shows that building supportive environments and bing at ease helps people become more creative. Those who deal with a high amount of anxiety tend to display a less creative vision and provide less innovation.
Creativity and our environment

Priming and Creativity

Continuing with the idea of priming, Richard Wiseman in his book 59 Seconds researches the work of Jens Forster from the International University Bremen in Germany.  Forster asked people to participate in simple creativity exercises in environments that were specifically controlled and measured.  Forster began with an activity to mentally prime individuals by asking them to think about a certain stereotype, and measuring their creative ideas.  Following his mental priming experiment Forster executed a visual priming experiment. As Wiseman explains,

 

“Forster asked participants to take a standard creativity task (“think of as  many uses for a brick as possible”) while seated in front of one of two specially created art prints .  The two prints were each about three feet square, almost identical and consisted of twelve large crosses against a light green background.  In one picture all of the crosses were dark green, while in the other print eleven were dark green and one was yellow.  The researchers speculated that the unconscious mind would perceive this single yellow cross as breaking away from its more conservative and conventional green cousins and that this would encourage more radical and creative thinking.  The results were astounding.  Even though the participants didn’t consciously notice the picture, those seated in front of the “creative” picture produced significantly more uses for the brick.  A panel of experts judged their responses as far more creative.  The message is clear: if you want to fast track a group or and individual to think more creatively, use the power of visual priming.”

 

I find this experiment and idea to be really inspiring.  I have created my own simple art prints and placed them around my desk at work to help me generate more creative ideas throughout the day.  Prior to reading Wiseman’s book and beginning to listen to podcasts like Debbie Millman’s Design Matters, I never thought of myself as creative, but Forster’s experiments shows that everyone can be creative, especially if we prime ourselves for creativity both mentally and visually.
The Power of Our Environment - Priming Effects

The Power of Our Environment

While discussing the influence of small cues on our thought process, Richard Wiseman in his book 59 Seconds reflects on several studies that show how our environment can shape our thoughts and actions.  Wiseman explains the impact of small cues and the affect known as priming.  Priming involves triggers that lead to particular actions or thoughts becoming more prevalent or likely to occur.  A sneeze is a primer for someone to say bless you, the word hot is a primer for the word dog, and the Family Feud tv show is an experiment in priming with a cue or phrase priming responses from contestants.

 

Wiseman explains ways in which many situations in our lives can be impacted by primers, “Put people in front of a computer wallpaper showing dollar symbols, and they behave in a more selfish and unfriendly way, giving less money to charity and sitting farther away from others.  Give interviewers a cup of iced coffee, and unknowingly they rate interviewees as colder and less pleasant.  Add a faint smell of cleaning fluid to the air, and people tidy up more thoroughly.  Put a briefcase on a table during a meeting and people become more competitive.  The evidence points to a little counting for a lot.”

 

I find the idea of priming and our environment as very interesting since subtleties can have such a big impact on our actions.  I think most people can understand the situation where you are trying to cut back on sweets, yet in the office break room you see a pink box, and suddenly sugary foods are the only thing you can focus on.  These small cues seem to have a large impact on our behavior, and they seem to put decisions and actions beyond our control.
Changing our behavior is difficult, and the study by Wiseman shows that there are ways in which we can use priming for positive results. We can manipulate our environment to produce specific changes in our behavior, and help us act in ways we would like.  I am currently working through Dave Ramsey’s book on household money management and financial freedom, The Total Money Makeover, and one thing that Ramsey mentions is the myth that we only need a greater will power to change our actions and to achieve the goals we want.  What Ramsey explains, and what Wiseman’s research backs up, is that we are all motivated to make smart decisions (in this case financially) but we do not have systems in place to help us do so.  In the case of priming, we could say that our environment is set up to make it easy for us to go into debt and spend money, especially since our culture and environment lacks primers that lead us to save money and work on budgeting.

 

I think that it is worth the effort to study and practice simple priming methods that may help one create an environment that stimulates the desired lifestyle, actions, or thoughts that one is hoping to produce.  Understanding that small cues in our environment can have a big impact on our minds can help us feel better about ourselves when we have trouble reaching a goal, and can give us easy first steps to reach the goals we set out for.

Tips for Visualization

In his book 59 Seconds, Think a Little Change a Lot, Richard Wiseman debunks many myths about how to be effective, institute change in your life, and achieve your goals.  Wiseman is a professor of psychology at the University of Hertfordshire in the United Kingdom.  He studied the scientific literature searching for journal articles that outlined experiments related to the ideas in many self help books to see exactly which ideas and techniques had any true value.

 

Early on in his book Wiseman explains an often referred to study done at Harvard University.  In the study young men were asked if they had written down their goals for life, and then they were followed throughout their journey and their success levels were measured.  Incredibly the 3% of students who had clearly written out their goals had become more wealthy and successful than the other 97% combined.  This is a powerful story for visualization, goal setting, and writing out exactly what you want, but Wiseman explains that this study never happened.  He went searching for the research and the actual scientific journal article from the study, only to find out that it was all just a popular myth.

 

Wiseman then decided to look into what goal setting and visualization practices had been scientifically shown to produce results.  His findings for visualization are as follows:

 

“According to the researchers, visualizing the process of studying proved especially effective at reducing exam-related anxiety and helped students better plan and manage their workload.  Subsequent research has shown that the same effect occurs in several different areas, with, for example, tennis players and golfers benefiting far more from imagining themselves training than winning.”

 

The first study mentioned in Wiseman’s quote involved college students and their testing and studying strategies.  Psychologists Lien Pham and Shelly Taylor asked groups of students to either visualize themselves receiving a good grade on a test, or they asked them to visualize themselves studying so that they would get a good grade on the test.  This who visualized themselves acing the exam studied less and received worse grades than those who pictured themselves working hard and studying well.

 

Wiseman continues to explain that visualization has been shown to be even more powerful when we view ourselves from the third person perspective, as if we were someone else watching our actions.  Work by Lisa Libby at Ohio State University showed that individuals who viewed themselves going to the polls to vote were more likely to actually go vote if they pictured themselves from a third person perspective rather than from their own point of view.

 

The research seems to suggest that visualizing the process from a third person perspective as opposed to visualizing the outcome is more useful.  We will all hit hurdles and need a certain amount of grit to persevere, and Wiseman’s research shows us how to incorporate that “grit” mindset.  Visualization practices give us is the chance to imagine ourselves working hard to push past the obstacles and put in the effort necessary to reach our goals.  Focusing on just the outcome may drive motivation, but when the outcome seems to shift or be out of reach we can become more depressed than motivated, and we are more likely to abandon our path. Looking ahead and picturing the hurdles and seeing ourselves press through the hard work is the secret to visualization that gives us the grit needed for success.

Favors for Strangers

Continuing with the idea of reciprocity Richard Wiseman in his book 59 Seconds, Think a Little Change a Lot, reviews two studies, one by Dennis Regan and another study M.E. Schneider, which deal with finding the best balance between helping others, and receiving positive results from the favors you provide.  In regards to favors Wiseman writes the following (emphasis mine):

 

“Favors have their strongest effect when they occur between people who don’t know each other very well, and when they are small but thoughtful.  When people go to a great deal of effort to help someone else, the recipient can often feel an uncomfortable pressure to reciprocate.  In a sense by giving too much at the beginning, one person places the other in a difficult position because the law of reciprocity states that the recipient has to give even more in return.  Motivation is also important, as recipients can often experience a drop in self-esteem if they think they are bing helped because they are believed not to have the ability to be successful by themselves, or if they attribute the favor to an ulterior motive.”

 

I am drawn to this quote because it shows that we can not go about greatly influencing the behaviors of others simply by performing favors for them.  The science indicates that we can  make a lasting impression for someone by performing small acts of kindness, making the other person want to reciprocate positive actions back to us.  The research also seems to reveal that people are uncomfortable with large favors, because it puts them in an awkward and unexpected position.  Finding a balance where you perform small favors can help you boost your relationships be creating stronger bonds and friendships with people willing to assist you when you need a hand.

 

Wiseman’s section on reciprocity also shows that people can sense the motives behind favors.  A congressional approach to friendship and relationships (a you scratch my back I scratch your back, or in congress you vote for my bill, I’ll vote for your bill) is not a strong way to build friends and influence others.  Providing favors because you are expecting others to then do something positive for you is going to leave you without friends as others will see your underlying motive. Ultimately this will leave you with no reciprocated goodness, and no friends.

 

Another idea that I was drawn to from Wiseman’s thoughts on reciprocity is the idea of empowering others and performing genuine favors.  When others sense that you are doing favors for them because you don’t believe they can handle the situation on their own, you damage their self confidence and insult them.  I think of a young teenager who does not have the opportunity to make his or her own decisions because their parent is constantly acting for them.  The teenager may just want to have the chance to display their own competence, but the actions of their parent are leaving them without an opportunity to apply themselves.  By acting in ways that we think are favors for others, but actually limit their participation and self implementation we may doing more harm than good.  I believe Wiseman would argue that this contributes to the idea of simple favors having a greater impact than large favors.

An Eagerness to Connect

In his book 59 Seconds Richard Wiseman explains a very simple psychology experiment performed by Phillip Kunz and Michael Woolcott in 1970.  In an attempt to study reciprocity, the two psychologists sent christmas letters to randomly selected names and addresses from a local phone book.  Wiseman did not provide numbers, but he did say that a majority of the people who had been sent Christmas Cards responded to the letter they received from Kunz and Woolcott.  The study highlights that people have a desire to reciprocate the positive and considerate actions of other people. I read a little more from this study adding my own note to the section I just described.  To me, the entire experiment showed how eager people are to connect with others.

 

Sending someone a letter engages with them on their own terms.  We are sending them something that will meet them in their own comfortable home in a nonthreatening manner, and this makes it easy for people to respond and build a social bridge.  When we are willing to meet people on their own terms and engage with people in areas that are comfortable for them, we will get positive responses that build the social structure around us.

 

I think this would be an interesting experiment to perform in the United States today.  It was not clear from Wiseman’s writing whether Kunz and Woolcott performed their experiment in the United States or Wiseman’s home country of England, and I believe that the continental differences could have a large impact on the results.  I think the most interesting factor in a similar experiment today would be the social media, advertising, and identity theft impact on our social behaviors.  Receiving messages from strangers on Facebook can be a scary thing and having someone watch us through social media channels can be creepy to the point where you wonder if someone is following you to gain information that could be used to either harm you or market goods and services to you.

 

I am sure that in our very connected world, sending electronic correspondence, depending on the social media channel, would show very different reciprocity results than sending a holiday letter in the 1970’s.  Randomly messaging/mentioning a person on twitter is far more accepted and will get greater rates of response then messaging a stranger on Facebook.  Outside of the electronic world, sending a letter through the mail would still be an interesting experiment.  Our lives may be more complicated and busy than the lives of British citizens in the 1970’s, and we are less accustomed to receiving letters from people whether we know them or not. Having Americans take the time to sit down and read a letter from a stranger and then actually reply could be a rare occurrence in 2015 even though we are wired to reciprocate or at least by social.

Self-Centeredness

Self-centeredness and materialism are two of the topics Richard Wiseman touches on in his book 59 Seconds: Think a Little, Change a Lot.  Wiseman looks at how making purchases affects our happiness, and compares spending money on items versus spending money on experiences.  As he explains, research suggests that spending money on experiences leads to greater and more sustained happiness by creating social interactions leading to positive memories and stories for the future.

Wiseman continues to dive into the world of shopping and happiness and explains a study by Elizabeth Dunn which evaluated peoples scores on a questionnaire meant to measure their level of materialism. The study asked what the individuals would do if they had $40,000 to spend. “Materialists spend, on average, three times as much on things for themselves as they do on things for others,” Wiseman writes, “Also, when they are asked to rate statements about the degree to which they care for others (“i enjoy having guests stay in my house,” “I often lend things to my friends”), they end up giving far more self-centered responses.”  Wiseman’s section on materialism is not surprising.  Our culture pushes us to want to be impressive and to make purchases that will display our success and high status.  The research shows that people who are more materialistic tend to also act in more self-centered ways.  Wiseman continues to explain Dunn’s research, “from the perspective of happiness, this self-centeredness can have a detrimental effect on people’s happiness.”

What Wiseman explains is that our brains are wired to make us social creatures.  We depend on and rely on others, and when it comes to spending money to make us happy, purchasing experiences that can bring us closer to others is more effective than purchasing items for ourselves.

I am currently working on a book called Return on Character by Fred Kiel, in which he examines leaders in the business world, their character, and the performance of their enterprise.  What Kiel’s research shows is that those CEO’s who tend to be more self-focused don’t produce the same results as CEO’s who are more caring, empathetic, and operate with a strong character.  This is in line with Wiseman’s findings about happiness and self-centeredness. Those CEO’s who are self-focused are more likely to be materialistic, less likely to be happy, and don’t stick to the same values and morals that drive the (as Kiel puts them) virtuoso CEO’s.  When your company is run by people who are less happy and act in self-centered ways, the leadership team is likely to be less interactive with employees, and they are less likely to create a work environment based on integrity and positivity.  This in turn can bring the entire company apart, as apposed to creating an organization that pulls all of its members together.

Buying Happiness

In his book 59 Seconds Richard Wiseman examines people’s attempts to buy happiness. He takes a scientific approach to the question by studying academic experiments aimed at studying how money impacts happiness, and if purchases can really increase happiness.  Wiseman also considered how long different types of purchases will sustain your happiness in an attempt to find the best way to spend your extra money. An experiment by psychologists Leaf Van Boven and Thomas Gilovich served as the base for Wiseman’s research, and not surprisingly, Wiseman found that experiences made people happier for longer periods of time.  Van Boven and Gilovich asked people to rate the way an act of purchasing an item made them feel at that moment, and how they felt later on. Wiseman summarizes why purchasing experiences had a greater happiness factor than purchasing items,

 

“Our memory of experiences easily becomes distorted over time (you edit out the terrible trip on the airplane and just remember those blissful moments relaxing on the beach).  Our goods however tend to lose their appeal by becoming old, worn-out, and outdated.  Also, experiences promote one of the most effective happiness-inducing behaviors — Spending time with others.  Sociability might be part of the experience itself, or it might happen when you tell people about the occasion afterward.  In contrast, buying the latest or most expensive new product can sometimes isolate you from friends and family who may be jealous of the things that you have.”

 

Wiseman shows that the best way to be happy is to connect with others, and that those who emphasize material gains risk pushing others away.  He continues on in his book to explain the differences between highly materialistically driven individuals and those who are not as driven by material goals.  Those who view success as a community effort are more likely to want to spend time with those around them and also enjoy the successes of others as much as their own.  These people are more likely to spend their money on others or group experiences that bring people together instead of purchasing personal items. Wiseman and the research he studied suggested that this use of money will help connect people and build positive memories of the past. Buying fancy items however will lead to decreased happiness in the long run with the item purchased becoming worn out or out of style and serving as a constant reminder of the money that went toward the purchase.