Shallow Work and the Permanent Cost of Distraction

Shallow Work and the Permanent Cost of Distraction

My last two posts have been about deep work and shallow work, with one post looking at what deep work really entails, and one post considering when you should plan your shallow work relative to your deep work. Today’s post is more directly on the costs of shallow work. Yesterday’s post discussed the importance of doing deep work when we are most focused, and an unwritten but implied aspect to shallow work is that doing shallow work when we are most focus robs us of the time and mental energy that we could use to do our most important work. But that is not the only cost of shallow work – the downsides to shallowness extend beyond the opportunity costs of doing more important work instead of the shallow busy work.

 

Cal Newport in Deep Work writes, “Spend enough time in a state of frenetic shallowness and you permanently reduce your capacity to perform deep work.”

 

Newport’s warning is very important and extends far beyond losing a few hours where we could be more productive. It extends beyond even our work schedule and the time we are in the office. The warning is this: the more time you spend distracting yourself in line at the grocery store with your phone, the more time you spend fluttering around twitter at work, and the more time you spend scrolling down Facebook before bed, the worse your brain will be when it needs to focus most. Our poor digital habits reduce our ability to focus.

 

Deep work requires that we keep our mind focused on one thing for a long period of time. It requires that we make connections by truly learning and understanding the material we are focused on. In the long run, it makes us better performers because it allows us to be more productive with our time. The future of our economy is bright for those who can excel at deep work, when others are distracted and unable to complete difficult projects in a unified and coherent manner.

 

However, if we spend our time doing lots of shallow work like answering every unimportant email as soon as a notification pops up on our computer, or if we spend lots of time distracting ourselves on social media, we won’t build the capacity to engage with deep work. We will actually diminish our ability to do deep work and teach our brain that it doesn’t need to focus for long stretches of time. Our brains get a hit of dopamine with each new social media post and each notification. Our brains can literally become overly reliant on these dopamine hits, to the point where our brains can’t focus because they can’t operate for long stretches without more cheap dopamine hits.

 

It is important that we be honest with ourselves about how we spend our time and how distracted we allow ourselves to be. Putting the phones down and blocking time for deep work is important, otherwise we will unintentionally fill our lives with shallow work, and in the process diminish our focus ability.

Afternoon Creativity – The Inspiration Paradox

“The Inspiration Paradox – the idea that innovation and creativity are greatest when we are not at our best, at least with respect to our circadian rhythms,” is an idea that Daniel Pink writes about in his book When. Time is important for us human beings. We all have experienced first hand how frustrating it is to have someone energetically talk to you either first thing in the morning, or late at night after your typical bed time. We all know there are times when we like to work out, and times of the day when all we feel that we are able to do is sink into a comfy chair and absorb a TV show. The fact that we all have cycles and time preferences for certain activities is largely ignored, however, by most of us and by the schedules we have to adopt for life, work, school, and family.

 

Pink thinks this is a huge problem and provides insight from the studies of time and timing to help us design new schedules and better consider the times at which we engage with specific activities. One area that I found fascinating was Pink’s recommendations for when we should do our analytic work versus when we should do our innovative and creative work. He writes,

 

“Our moods and performance oscillate during the day. For most of us, mood follows a common pattern: a peak, a trough, and a rebound. And that helps shape a dual pattern of performance. In the mornings, during the peak, most of us excel at … analytic work that requires sharpness, vigilance, and focus. Later in the day, during the recovery, most of us do better on … insight work that requires less inhibition and resolve.”

 

Things like daily writing (focus work that requires deep thought on a given topic) and mathy tasks are good things to work on in the morning. The majority of people are roughly morning-ish people, and their brains are the most attentive and best able to focus to complete analytic work in the first several hours after waking up. Things that require focus and attention are best when done earlier.

 

Contrasting analytic work is creative work, which requires some focus, but also works best when our brains are not too narrowly focused on a single area. Brains that can pull from various sources and different fields are more creative than brains that are dialed into one specific channel. In the afternoon, after we have recovered from our daily trough, our brains are more engaged, but still a bit distracted. According to Pink this sets our brains up for creativity and innovation, taking existing ideas and combining them in new and novel ways. We actually do our best creative work when our brains are not quite firing on all cylinders. The paradox in the first quote of this piece is referring to our brains being the most creative when they are not exactly the most efficient and effective – at least in terms of how we would analytically measure our brains.

 

Keeping this in mind can help us organize our days in ways that work better with the mental capacities we will have at a given time. We shouldn’t fill our mornings with administrative low value add tasks. The mornings should be the times when we tackle the big items that require analytic focus and resolve. Our trough should be the time that we pack in the emails that don’t take much brain power and just need to get sent out today. Finally, our creative brainstorming should take place in the afternoon, when we no longer have to fight off an afternoon nap, but are not too focused on a specific area and can use our brain’s flexibility to pull together new thoughts.

Economics Suggests We Should Change Our Routines

Dan Pink looks at earnings calls for major companies in his book When. It turns out, for major companies reporting earnings on conference calls, scheduling for the early morning is best. Pink writes, “afternoon calls were more negative, irritable, and combative than morning calls.”

 

In the book, Pink explores how we react to the day and behave at different times. There are points where we are more and less likely to be energetic, alert, and focused, and times when we are more likely to be lethargic, irritable, and distracted. The takeaway from his research is that we should organize and schedule our days so that we are engaged when we need to be, handling the right tasks at the right time for our brain, and adjusting our schedules to fit our current states of being. Doing so would be a radical shift in how we think about the way we work.

 

We are still stuck in an economic model of jobs that better fits industrial assembly lines than knowledge work. When you needed someone on an assembly line pushing a button to make widgets, then it made sense to have 8 hour (or longer) shifts throughout the entire day to ensure that the factory could produce widgets. However, in a world where our output is dependent on our brain power, this model doesn’t work so well. Having someone work more hours doesn’t equate to more output. Additionally, if performance substantially declines during the day or if performance and behavior experiences wild shifts as we become hungry and tired, then we could have negative productivity. This is part of what is being explained by Pink with the earnings calls above.

 

Right before lunch and in the afternoon, the quality of calls was worse. People were less optimistic, less happy about the business, and company share prices were likely to take a hit. Our  bodies were overwhelming our rational brain power and hurting the companies. “Economic rationality is no match for a biological clock forged during a few million years of evolution.” What we need to do is recognize how our brains work and how they respond to the world so that we can organize our shifts and schedules in ways that actually help economic performance and productivity. As it is now, we have people work through long stretches where their brains are simply not primed for good economic productivity, and then we suffer with poor output. Rather than taking advantage of the natural cycles of the human brain and productivity to do good work, we push people to slug through the day and feel miserable about their low performance. Everyone is worse off in this system, but we could change it by better aligning our schedules with our circadian rhythms and body-clocks.

Performances

Much of our life, especially if we spend a good amount of time engaging with social media, can feel like a performance of some kind. We have performance evaluations at work, we want to get that photo just right before we post it, and there are mirrors and people everywhere at the gym so it often feels like everyone is watching you for every squat that you do. In addition, we watch movies about great historical figures, read their diaries years after their death, and celebrate those who started small but ended up big. All of this creates a feeling that we are living for others and that they care what we do and what we are up to, so we better put forward something to entertain, impress, and display our complex skills and thoughts to everyone else.

 

In reality, however, almost no one is really aware of what we are doing from one moment to the next, and almost no one really is interested in what we think about all day long, and no one is going to dig back through our lives to write a book or direct a movie about our us. Spending time in this performance takes a lot of our energy that we could direct toward things that help our community and family members, but instead channels it into vain and self indulging activities to try to impress people we don’t really spend a lot of time with. As Ryan Holiday writes in his book Ego is the Enemy, “There’s no one to perform for. There is just work to be done and lessons to be learned, in all that is around us.”

 

When we are in performance mode, we can certainly get a lot of work done and certainly do a lot of learning. The difference however, between actively engaging with the world out of curiosity and a desire to have a meaningful life and engaging with the world to boost ones status, is that one approach clouds your judgement with fears and thoughts about other people. It may not be possible to completely ignore what others think, and it may not be healthy to do so, but we should recognize that there are social impulses and drivers of our behavior and place those in the back seat, not the driver’s seat of our life. When we want to impress others, we never truly live and we risk pursuing things that appear to give life meaning rather than the things that we like and are interested in. As a result, we put more effort into the appearance of learning, working hard, and being interesting than we actually put into the things themselves. This leaves us in a place where we feel like a fraud and are fearful that people will find out that we are not who we look like in our performance of life. The advice from Holiday is to put the ego in the back seat (or maybe the trunk or even strapped down in a trailer behind us) and to focus on the things that interest us and are the most valuable to us. From this point we can meaningfully engage with the things we are motivated by and do great work, connect with our loved ones in an honest and open manner, and see the world and people around us in an objective and non threatening way.

Performances on Social Media

Ryan Holiday’s book Ego is the Enemy helped me to better understand and recognize moments when I was allowing my ego to drive my behaviors and decision making. So much of our desires and motivations we hide from ourselves in an attempt to make ourselves feel better about who we are and what we do. We pursue things that give us rewards and social recognition, but we tell ourselves that is not why we are doing such things. One area where this is obvious is in our social media habits.

 

Regarding social media and ego, Holiday writes,
    “Blank spaces, begging to be filled in with thoughts, with photos, with stories. With what we’re going to do, with what things should or could be like, what we hope will happen. Technology, asking you, prodding you, soliciting talk.
    Almost Universally, the kind of performance we give on social media is positive. It’s more “let me tell you how well things are going. Look how great I am.” Its rarely the truth: “I’m scared. I’m struggling. I don’t know.”

 

We tell ourselves that we use social media to keep up with friends and family. To know what loved ones and close acquaintances are up to. And we post to let them know what is going on in our lives and to share fun and interesting details about what we are up to.

 

But what Holiday has recognized and addresses in the passage above (something we all have seen and know in our hearts), is that we are really just posting on social media to look good and to get rewards from people liking our posts and telling us that we are doing something impressive or good. People often refer to Facebook as Bragbook and are good at catching other people behaving in an attention seeking way on social media, but are not always good at recognizing this in themselves. It is helpful to recognize exactly how we are using social media and to try to adjust our behavior in a more honest way. Rather than asking ourselves what will get the most positive social recognition we can at least ask if what we are posting is truly for us and to keep our friends in the loop with something we want people to know about, or if we are simply trying to seek sympathy, congratulations, or to incite envy in other people. Everything we post is a signal of one sort or another, and everything we do on social media is to some degree a performance. We have the choice of making that performance an ego boosting yet hollow ostentatious display, or a more honest and real snapshot of our lives.

Coaching Tactically and Coaching Strategically

I work for a tech start-up in the heath care space and within our company (at least in our office which is lead by a couple of former Microsoft ninjas) two key buzz words are tactical and strategic. I was not sure exactly what these words meant and how they were used in business until I had a very specific meeting with our site director who was at one point my manager for roughly 6 months. I was in a one-on-one meeting explaining some challenges that I was facing in my role. Every day I was reacting to problems that bubbled up and needed my immediate attention, and I was not quite doing anything that would get ahead of those individual problems and solve the long term issues that created these acute problems. My boss at that point described the difference of thinking tactically versus strategically.

 

The daily grind and the individual problems that scream for our attention create the tactical work. The long term planning and insightful problem solving that stops those problems is the strategic work. The tactical is important and takes a certain set of skills, but the strategic is the differentiator — what separates the average companies from the excellent companies, what makes the top employees stand out from those who show up each day and punch a clock. What I was learning in that one-on-one was the difference between the two types of thinking. Now, when I look back at that coaching session, I also  see two different coaching styles at work.

 

In his book The Coaching Habit author Michael Bungay Stanier makes a distinction between two types of coaching: coaching for performance and coaching for development. He describes the two styles and approaches in the following way, “Coaching for performance is about addressing and fixing a specific problem or challenge. It’s putting out the fire, or building up the fire, or banking the fire. It’s everyday stuff, and it’s important and necessary.” In this quick quote he is describing tactical coaching. How can you help an employee, colleague, or friend navigate the individual challenges that are popping up in front of them and how can they get through those obstacles? Bungay Stanier continues, “Coaching for development is about turning the focus from the issue to the person dealing with the issue, the person who’s managing the fire. This conversation is more rare and significantly more powerful.”

 

The second quote is about coaching strategically, helping the individual see not just how to overcome one challenge, but how to adapt and change what they are doing, the process they work with, and how they are approaching obstacles to make them better in the long run. It is a focus on the individual and their growth as opposed to a focus on a problem and how to address that problem. Thinking strategically requires awareness and understanding of common threads between problems and issues, and that is what you are trying to build in the other person. You are working with them to find the areas of growth for them that will connect the dots in their own life and story, and you are working with them to shift their perspective to solve long term problems and not immediate issues. This is what my boss was doing with me when he explained the difference between thinking tactically in my daily work and angling myself and my operations to be more strategic.