Guided by Impressions of System 1

Guided by Impressions of System 1

In Thinking Fast and Slow Daniel Kahneman shares research showing how easily people can be tricked or influenced by factors that seem to be completely irrelevant to the mental task that the people are asked to carry out. People will remember rhyming proverbs better than non-rhyming proverbs. People will trust a cited research source with … Continue reading Guided by Impressions of System 1