Motivated reasoning is a major problem for those of us who want to have beliefs that accurately reflect the world. To live is to have preferences about how the world operates and relates to our lives. We would prefer not to endure suffering and pain, and would rather have comfort, companionship, and prosperity. We would prefer the world to provide for us, and we would prefer to not be too heavily strained. From pure physical needs and preferences all the way through social and emotional needs and preferences, our experiences of the world are shaped by what we want and what we would like. This is why we cannot get away from our own opinions and individual preferences in life, and part of why motivated reasoning becomes the problem that it is.
In Thinking Fast and Slow, Daniel Kahneman writes about how motivated reasoning works in our minds, in terms of the arguments we make to support the conclusions we believe in, or would like to believe in. He writes, “When people believe a conclusion is true, they are also very likely to believe arguments that appear to support it, even when these arguments are unsound.”
We justify conclusions we would like to believe with any argument that seems plausible and fits the conclusion we would like to believe. Our preference for one conclusion leads us to bend the arguments in favor of that conclusion. Rather than truly analyzing the arguments, we discount factors that don’t support what we want to believe, and we disregard arguments that come from people who are reaching an alternative conclusion. Our preferences take over, and the things we want become more important than reality. Motivated reasoning gives us a way to support what we want to believe by twisting the value we assign to different facts.
Even in our own mind, demonstrating that an argument in favor of our preferred conclusion is flawed is unlikely to make much of a difference. We will continue to hold on to our flawed argument, choosing to believe that there is something true about it, even if we know it is flawed or contradicts other disagreeable facts that must also be true if we are to support our preferred conclusion.
This doesn’t make us humans look very good. We can’t reason our way to new beliefs and we can’t rely on facts and data to change minds. In the end, if we want to change our thoughts and behavior as well as those of others, we have to shape people’s preferences. Motivated reasoning can support conclusions that do not accurately reflect the world around us, so for those of us who care about reality, we have to heighten the salience of believing and trusting science and expertise before we can get people to adopt our arguments in favor of rational evidence. If we don’t think about how preference and motivated reasoning lead people to believe inaccurate claims, we will fail to address the preferences that support problematic policies, and we won’t be able to guide our world in a direction based on reason and sound conclusions.