On "The Media"

On “The Media”

“The media” is a  term that is frequently used to categorize journalists, newspapers, and broadcast news shows. We often use “the media” in a negative way, complaining about coverage of events in unfair and oversimplified ways. “The media” always seems to have an agenda, a narrative, and a specific concern plucked from the zeitgeist that will fade away without a real resolution. But this idea is a bit misleading. Categorizing only news sources as “the media” misses out on a lot of media consumption that we engage with every day. It also lumps together news organizations and sources that have vastly different ways of operating, different profit motives, and different general beliefs. Even within a single news or media source there can be things that are terrible, things that are marvelous, and things that we barely notice.
Challenges with “the media” have existed as long as news and media have existed. Books, even fiction books, have been burned and banned almost as long as books have existed. People expressing heretical views against churches or governments have also received the same fate across human history.  But “the media” has been a lens through which we have understood the world past and present. Expanding our view of media to include books, movies, podcasts, and even TikTok videos shows us how media consumption can be cultural cornerstones of our highest values and simultaneously cesspools of rot.
In the George Herriman biography Krazy, author Michael Tisserand includes a quote from a critique written by Gilbert Seldes in the Pittsburgh Sun in the 1920’s. Tisserand’s passage reads:
“In his initial appraisal of Krazy Kat [George Herriman’s celebrated comic strip], he wrote that the cult of the genius of the comic strip who has created the fantastic little monster is a growing one. He added if we have to condemn utterly the press which demoralizes all thought and makes ugly all things capable of beauty, we must still be gentle with it, because Krazy Kat, the invincible and joyous, is a creature of the press, inconceivable without its foundation of cheapness and stupidity. He is there to enliven and encourage and to give much delight.
I really like this quote when viewed through the lens of “the media” that I have been trying to lay out in this post, even though Seldes uses “the press” in the quote above. Categorizing “the media” as entirely worthless or negative or alternatively categorizing “the media” as a cornerstone of democracy is an overly broad brush with which to paint news and information ecosystems. There are things we may hate about “the media” but there are also things we may find invaluable and necessary. Thinking clearly about the media requires that we delve into the particulars, understand the profit motives, understand the competition, and understand the forces that drive the things we like and dislike.
Individually, we are probably powerless to change the course of “the media” or how we talk about “the media.” However, we can think about the choices we make in relation to “the media” and to our friends, family, and colleagues. We can engage in meaningful and deep topics, or we can become enraged over shallow and meaningless topics. We can enjoy the cultural reflections of the shallow or we can criticize them. Ultimately, “the media” is a product of our humanity, and we can project onto it what we want, but we shouldn’t categorize an entire institution as rotten or democracy saving as a whole. “The Media” is complex and has multiple layers running throughout each interconnected element.

Remember Your Bubble

A huge challenge for our world today is the way we get stuck in our own echo-chambers and fact bubbles. The world is a large and incredibly complex place. We never truly know that much about any one thing. We might be an expert in our field of study, we might be an expert in the area we work in, and we might have a hobby that has made us an unofficial expert in a random thing, but we can never truly know everything there is about a subject or topic. As a result, we rely on a body of knowledge that is incomplete to make assumptions to form a belief about the world.


Colin Wright writes about these fact bubbles in his book Becoming Who We Need To Be, “We also find ourselves stuck inside fact bubbles which reinforce our existing ideologies, and which fail to provide us with full context, with complete, accurate information, and which leave us, as a result, holding worldviews that are not based on accurate representations of what’s happening.” This is not a new problem in human history, but it feels like it is a more acute problem today than it has been in the past. We have more access to information today than any humans before us, but the overwhelming tidal wave of information that we can focus on puts us in a position where we have to make choices about the information we take in. We can build a world for ourselves in which our worldview is always reinforced, and never seriously challenged. We can create a world in which all of our problems are blamed on some “other” who we must vilify in order to improve things. We advocate for specific ways that we think the world should organize itself because it is what we see, what we know, and what is familiar for us.


These bubbles however, are incredibly limited and our singular perspective does not accurately represent the complete range of experiences and possibilities for the human condition. As a response to these bubbles, many people advocate for stepping outside our groups and tribes to understand the worldviews and ideas of others. I do not think this is realistic advice.


The world is busy and we only have a limited amount of time and attention to direct toward any given thing. Trying to take in information that we can understand and identify is in many ways a by product of long work hours, long commutes, too much information to know where to focus, and a world that seems to place unlimited demands on our thoughts and actions. Rather than trying to jam in more time reading things that challenge us or listening to news that might spike our blood pressure, I instead advocate for more self-awareness. Recognize how frequently we act and are inspired by a story that makes us look like the hero. Acknowledge the times when you select something to read because it looks like it will already fit in with what you want to believe. Be aware that your perspective on the world is incomplete and that the information you absorb is limited and filtered to present the world a certain way. We likely won’t be eliminating bubbles from our lives any time soon, but we can at least acknowledge their existence and recognize that we don’t have the certainty we would like about the information that helps us know what is really happening in the world.